Seven deadly video recording blunders

Good videos start with good camera work. No matter how carefully you plan a video recording session and no matter how much effort you spend on editing the video, you just can't make a good video out of lousy footage. With that said, quality video is easy...


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Better enterprise video with the Rule of Thirds: Part II

In my previous post – 'Better enterprise video with the Rule of Thirds: Part I' , I introduced you to the useful concept of the Rule of Thirds. In this post let’s go one step forward and talk about how to effectively apply it. While some find it easy...


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Better enterprise video with the Rule of Thirds: Part I

The Rule of Thirds (a.k.a the Golden Mean) is a common principle or practice that has been used by  professional videographers for years.  You can make your video look professional using different camera angles and techniques, but even with them, your...


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Getting started with manual video camera controls

Automation is nice. It lowers the barrier of entry to a lot of worthwhile but complex technology. Sometimes, however, it's important to take control to get the exact outcome you want. There are situations when your camera’s automatic sensibilities just...


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What are the best methods to encode video?

Video encoding is one of the most important steps in video production. It ultimately determines the quality of the final video output. Technically, the process is called ‘encoding’, but in simpler terms, its  understood as ‘conversion’. Here are...


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Understanding the changing tides in mobile video’s encoding technology

We've already discussed the impact that mobile devices are having on the enterprise, specifically with regard to video. From smartphones to tablets, business video is beginning to be available anywhere, any time, even on airplanes! That said, mobile...


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Optimize video recording for video clouds

Cloud based video is popular. Video Clouds are specifically designed to simplify video publishing and to ensure that your video content plays seamlessly on different devices and platforms regardless of resolution or connection speeds. How how can you make...


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Qumu is sponsoring PR Daily’s inaugural Video Awards

We're partnering with Ragan Communications to bring you the best in video from 2013. Does your business use video? Do you have a unique story to tell through the video medium? Did Pam from HR make a really awesome holiday video for the company? We want to...


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Five enterprise video tips from Vern Hanzlik

  Top Tips for Enterprise Video from Melcrum Ltd. on Vimeo. Our senior vice president and general manager, Vern Hanzlik, was recently interviewed by communications research analysts, Melcrum, at the Gartner event in London. Here are a few tips Vern...


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Everything you need to get started with explainer videos

Explainer videos are simple and attractive web videos that supplement textual information in audio-visual form. They are effective ways to present information on your business, products or services and usually range from one to three minutes. Here are...


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