Bank helps clients navigate Brexit with video
Brexit is a huge moment politically, but also a jolt of uncertainty for individuals everywhere financially: How will this affect my investments? What should I do now? One leading bank in the UK is acting fast. Since 4:00AM this morning London time,...
Using Video Metrics as a Sales Tool, or I’m Streaming of a Black Friday…
With Halloween now over and Thanksgiving just weeks away, it’s that time. That’s right. Let’s talk about Holiday Season shopping…or perhaps more appropriately for many of our customers, fourth quarter marketing and sales. By now, organizations...
Metadata: it’s not just for internet searches
When we use the term ‘metadata’ with regard to a video, we're usually talking about textual information that goes along with the video. That metadata (like keywords, tags, titles, descriptions, and even annotations and captions) helps search engines...
SEO for video: solving the riddle of video Sitemaps
Video Sitemaps provide metadata of your video content that helps search engines like Google index your videos and make them easier to find. But for non-techies, words like XML, parameters etc., can be scary. So, what does a Sitemap include? How do you...
Content-centric security would fix my library’s Kindle program
This is a confession. My library lends ebooks, which I download on my Kindle. I'm a slow reader, so inevitably I'm only halfway through my book when my three weeks are about to run out. So I turn off my Kindle's wifi. When I finish my book a few weeks...