VIDEO VISIONARY SERIES — PART 2: Engaging Customers with Quick-to-Market, Video-Based Insights
In our first Video Visionary Series article, we reviewed a case study involving a leading pharmaceutical company using enterprise video to drastically increase collaboration and engagement among a global employee...
In a crisis, your executives don’t have to be flawless (but your video platform does)
Video is now a standard tool for crisis communications, courtesy of its immediacy, authenticity and emotive power. Major corporations have embraced it as a critical platform for internal and external communications...
Emotive power: Crisis communications with enterprise video
Crisis communications is all about preparedness, speed to market with your message and authenticity. Increasingly, the story is just as much about how you deal with a crisis -- and demonstrate leadership -- as it is about the crisis itself. Video is...