Yesterday we broadcast the first episode of a new kind of programming for us at Qumu. It’s called How Business Does Video and follows a ‘news desk’ format. It’s a half hour show with no commercials.

Our first episode includes:

  • A recap of the 2014 SharePoint Conference held in early March
  • Enterprise video trends: hybrid cloud, mobile and user-generated content.
  • Special guest Chalan Aras, VP/GM from Citrix CloudBridge

You can watch the show now on demand.

Why are we producing this show?

We are following the lead of our customers. They are moving beyond static talking heads and screen captures to more engaging formats. There is certainly a place for those formats, but there is room for more dynamic content too.

We are learning from history. 60 years of television programming has changed a lot, but one thing that hasn’t changed is the interview desk.

We have lots to share about enterprise video and how to do it well. This show creates a vehicle for sharing these ideas and gives us a cadence to drive us to produce useful content.

Please let us know what you think. What would you like to see on future shows?